Get the feedWant to donate some time to go with that turtleneck?
Friday, Nov 13th 2009
The NYT has this article about how shopping and volunteerism is being combined:
In the newly expanded Banana Republic store opening in New York City’s SoHo district this month, shoppers may be surprised to discover, amid the displays of red double-breasted peacoats and cowl neck sweaters, a representative from a local volunteer group asking if they would like to donate some time. Think of it as consumerism meets volunteerism.
Beginning with events on Nov. 13 and 14 at five of its New York City stores, including the SoHo location, the retailer will introduce a new charitable concept by trying to play matchmaker between its customers and dozens of organizations where they might like to volunteer. Representatives from groups like Project Sunshine, Free Arts NYC and the Visiting Nurse Service of New York can recruit shoppers to work for their respective causes, and perhaps give them something more to think about than whether to head home with one of those cashmere striped hoodies.
Read more here.
Nancy French
Nancy French is an author, commentator, and mother. Her next book, about the year her husband spent in Iraq is due out July 4, 2011. Connect with her on Facebook at www.facebook.com/NancyAndersonFrench and follow her on Twitter at https://twitter.com/nancyafrench.
Comments
There are no comments at the moment.
Post Your Comment
Got something to say? Join the conversation by adding your comment below. Name, email and comment are required.